Archive : August 2010

I’ve been working on an iPhone app for the last few weeks, which I’ve really enjoyed. Every now and again, though, you hit what seems like a bug in the iOS SDK.

 This seems to happen much more frequently than it ever did when I was coding in C#. As a result, my default debugging approach – that any problem with my app must be my fault rather than something in the framework – has shifted slightly. I’m now much more likely to question the framework itself, and with a quick Google search it’s common to find other developers who have experienced the same problem.

Here’s one that bit me recently. NSString has a method calledstringByAddingPercentEscapesUsingEncoding, which purports to make the string safe for use, say, as a parameter to a URL. There are several characters that are reserved in parameters toURLs – for example the slash character, or the ampersand, because these are characters that are used to delimit the URL itself. Therefore we encode these, and this is done using the percent encoding scheme.

When @stueccles first encouraged me to enter the 10k apart competition (to create a web app in under 10 kilobytes) I wondered what was really possible in only 10k. After a little tinkering I realised quite a lot.

Introducing the 10k Feed Board

Following on from Justin’s post last week on the empty hamburger dilemma, I’ve been doing some research into what tools and resources are out there on customer development, and who’s using them. 

Unsurprisingly, it’s the usual suspects who have been putting this methodology into practice: start ups and the people advising them. As Justin pointed out, it doesn’t look like this approach has been adopted by agency land yet, primarily because their source of dollar is the client not the customer, which tends to derail their priorities.

But how can we take some of the lessons that have been learned and implemented by the start up community and apply them to the agency worldview? Here’s a few thoughts pulled together from what other people are already doing.

Made by Many has an opportunity — actually, three — to host panel discussions at South by Southwest Interactive Festival in March 2011, but we need your votes to make it happen.

We attended SXSWi 2010 en masse and absolutely loved it — the people, the networking, the keynotes, the panels and the tequila. By bringing together a huge number of creative, freakishly intelligent people SXSWi acts as a sort of ideas incubator for our industry.

The sessions delegates attend set the tone of the year to come: they raise the issues we talk about and tease out the problems we try to solve. The best sessions kick off conversations that lead to technical innovations, new ways of working, unexpected collaborations and all kinds of general awesomeness. Hosting a panel discussion is an opportunity to start some of those conversations.

About a week ago (August 5th) a new Twitter account appeared. Nothing strange in that. But this one belonged to John Hegarty, Worldwide Creative Director of BBH. The BBH whose offices we share.

His account accumulated over a thousand followers in a matter of hours as word spread that one of the most well known ad agency creatives in the world had joined Twitter.

However, within a day or so people began to suspect that this wasn’t the real deal. The language was poor and the tweeted quotes hackneyed. “Not the language of Hegarty” people cried via Twitter.

On Monday night I tweeted that I was unfollowing the account. The 1990s management speak and trite ‘creative’ blatherings were too much. This was obviously an imposter. And I think I know who it is…On Monday night I tweeted that I was unfollowing the account. The 1990s management speak and trite ‘creative’ blatherings were too much. This was obviously an imposter. And I think I know who it is…

It’ll be a while before the full impact of the coalition’s swingeing cuts in the Arts world are realised, but one thing is clear: it’s forcing artists’ hands. There will be little choice but to seek patronage from sources other than the Arts Council, NESTA or the British Film Institute.

Of course, brands have been supporting the arts for ages and there have been some great examples of this, although some backfire as seen recently with BP’s sponsorship of The Tate. And there are those in the arts community who feel that corporate sponsorship has no place, that it sullies the purity of art. But the harsh reality is that the arts need funds, and the most ready source is going to come from the private sector.

At  Camp Bestival last weekend, in amongst the fun and wonder, I was struck by how much harder brands are going to have to work to engage with people, and how this has potential to benefit artists.

(or How I Learned to Stop Worrying & Love the Obvious)

(also know as ‘The empty hamburger dilemma’)

Most new products and services fail. This is a depressing reality to swallow, however I am amazed by how few people ask why this happens. Or worse still all the people who have an in-built assumption and acceptance that most new things should fail. This shouldn’t be the case.

Here is a sad graph showing total product failures.

Why all this failure?

I’ve swithered about posting these notes, given their visual inferiority to Tim’s. But what they lack in beauty, I hope they make up for in utility. I certainly had fun making them. And as someone more adept with a viola in hand than a sketching pen, I’m not too ashamed of my efforts.*

Enjoy.