3 posts
Last weekend I participated in the Guardian/Rewired State SXSW (or in hash tag form #gSxSW) hack day event. I had a fantastic time, met some great developers and journalists, and was part of the team that came away with the prize for best hack. Surely this is worthy of a blog post?
Julia Neuberger’s silly piece about social networking vs real life in the Guardian yesterday was a timely reminder that whatever else happens in 2010, old media commentators will continue to talk a great deal of sh*t. Probably for the whole decade.
Julia doesn’t shilly shally – she comes straight to the point:
Hmm. Punchy. Why?
Iplayer, Hulu, Vimeo and Youtube have made it manifestly evident that TV is facing a huge challenge from the web, not just for revenues and mindshare but also as an alternative channel to market. But it’s not just a quantitative ‘cheap and many’ channels issue; there’s likely to be a profound qualitative change in how we watch television that threatens the value of things that conventional TV people hold as given: things like scheduling, channel brands and the primacy of television commissioning.
