Time to change
Randall Rothenberg’s recent blog post, “‘A Bigger Idea’: A Manifesto on Interactive Advertising Creativity“, about the state of interactive advertising is really inspiring. It’s been open in one of my 27 browser tabs for about 2 weeks now and I’ve been dipping in and out and slowly digesting. That’s because it’s an exceptionally rich and filling meal. It’s 5,000 words, not 140 characters.
