In The Night Garden: transmedia storytelling platform for babies
A recent post by Henry Jenkins got me thinking about In The Night Garden as a Transmedia storytelling platform.
In his post, He-Man and The Masters of Transmedia he describes the way kids’ cartoon He-Man and The Masters Of The Universe and the many bizarre action figures it spawned as:
An authoring system which encouraged young people to make up their own stories about these characters much as the folk in other time periods might make up stories about Robin Hood or Pecos Bill.
And he notes that:
In some ways, contemporary transmedia is being produced by kids who grew up playing with He-Man to be consumed by kids who grew up playing Pokemon.
This set me thinking, as I have recently become a regular viewer of In The Night Garden.
