Tag : famineaid

We launched a DareBot a few weeks ago, and I decided to test it on myself.

DareBot is a 50/50 project and last night I reached the pledge amount of £400 for famine aid in East Africa, which meant I had to shave 1/2 my moustache off and go around like that for a day (today). I still have to pluck 30 moustache hairs out with tweezers to raise the additioanl £30 that @jeremyet has pledged (I have to post the audio for this on SoundCloud).

Part of the deal with DareBot is to post proof of the dare having been completed - on Instagram, Twitter etc,  so this post has a bit of that (as well as the 'proof of payment' screenshots). But I'll also explain how DareBot works and why it's based on some of the things we've learnt about, as well as how we might continue to develop it. 

The coalition of projects affiliated with the 50/50 campaign has raised nearly £25k (that’s around $39k in USD), which is an amazing achievement.

True, we’re nowhere near the £1m mark at this stage but we still believe there is the potential to raise lots more money, and our plan was to learn and iterate towards this. There is an extraordinary coalition of (almost) 50 little experiments created and run independently by individuals and teams. Fundamentally, we are trying to understand how distributed teams of Internet-empowered people can take the initiative in terms of fundraising instead of relying exclusively on traditional institutions. We’ve all been trying to work out how to leverage networks and new models of digital engagement to raise money for famine relief

So, now is the time to review what we’ve learnt and pivot: to correct our course and to optimise what we’ve got. 

It seems a bit weird to be posting a video about the East Africa drought and famine as a hurricane lashes into New York, but if you feel like taking a few minutes out from the world's biggest real-time extreme social weather event in human history, then please watch this film that introduces the project and its objectives. 

50/50: Make or Break from 5050good on Vimeo.

Last week was amazing. Some truly incredible people got in touch with us - individuals, developers, teams and agencies from all over the world - all of whom want to run projects. This blog post is intended to bring people bang up-to-date with the latest thinking, planning, decisions, explanations and so on. Everything continues to 'evolve' at a frightening rate. 

The weekend was fun - we've pretty much got the site sorted - Andrew is trying to find time to make some changes we all discussed over the weekend at the Good for Nothing event. Things are changing on a daily basis - so I thought it might be good to provide an update.

Last night saw the first evening of MxM/GFN action for famine aid.