Metrotwin Mumbai is now live!
British Airways wanted to follow up on what Metrotwin started by extending the concept of twinning to their second most popular route after London-New York, namely London-Mumbai. Except we decided to go with a blog this time, for various reasons, the most significant of which is that India’s blogosphere is an extremely active, growing place and a blog would be a great way to document the best of both cities while attracting the right audience at the same time.
