Contactless bank cards have been around for a while, but I’ve never wanted one – until last weekend.
We recently celebrated our 7th anniversary, a moment that traditionally provides an opportunity to totally freak out about how much has happened, and what has changed and continues to change. In this post, I wanted to share one of the most exciting changes we’re making here at Made by Many with a wider audience – not least because it addresses a problem that I believe anyone trying to create sustainable value through digital products will recognise.
Great news: there is a new way to waste time, a brand new shiny distraction to help us lose thousands of hours of our lives, hours that we will never, ever, ever, ever reclaim.
A small team from Made by Many is on a very special mission this week: we’re at TED 2014 in Vancouver and TED Active in Whistler to unveil one of the most extraordinary projects we’ve ever worked on.
I used to think people who complained about digital overload and distraction were simply weaklings. There was a time when I looked forward to swapping my eyes and hands for servo-driven connected gadgets. Not any more: I now find myself fantasising about living in a world without mobiles or internet, or Twitter, or Instagram. I dream of a year away even from electricity. Spending a year off the grid in the the twenty-first century would be my personal definition of ultimate luxury.
I've been meaning to write this since seeing Kerry Bodine talk at the SoDA Annual General Meeting in Las Vegas last month. Kerry is Forrester's Customer Experience analyst and joined us to present the findings of a report (Customer Experience Innovation Demystified) she recently co-authored about the current state of CX innovation. Her talk was quite funny - if only for highlighting the huge gulf between how companies talk about 'innovation', and their ambitions, and the sad reality that most companies trying to live this particular dream mostly experience.